GROUPTHINK
WORLD Premiere | CANADA, 2021, 4 min.
SCREENS: DOWNBEAT GRP. 2, FRI. SEPT 10 @ 2:00PM
WRITER: Amanda Sum
DIR: Mayumi Yoshida
PRODS: John Alviz, Amanda Sum, Mayumi Yoshida
FEATURING: Amanda Sum
DIR: Mayumi Yoshida
PRODS: John Alviz, Amanda Sum, Mayumi Yoshida
FEATURING: Amanda Sum
A charming video for Amanda Sum’s debut single directed by Mayumi Yoshida. Reflecting on the relationship between humans and machinery, “Groupthink” explores the idea of breaking free from societal expectations with an all female line up donning traditional cheongsam dresses.
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